Its the little touches that take your website to the next level.
A great little touch I would always suggest is the Favicon.
Its is very simple as you just create a small 16x16 graphic, run it through a .ico generatior. upload the icon and add a little code to your header.
Great sites to make the magic happen:
http://www.html-kit.com/favicon/
http://tools.dynamicdrive.com/favicon/
http://www.favicon.cc/
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